First-party and signal data are key components used to deliver audience-specific ads and optimize programmatic campaigns. First-party data is data collected directly from users. It can be leveraged to effectively and accurately target your unique audience and provide meaningful, relevant messaging.
In general, signal data usually refers to time-series data, where the data is associated with a specific point in time—the more recent the time, the higher the likelihood of audience engagement with your programmatic outreach.
Timing is everything. Redi-Data helps you reach the right audience at the right time to form genuine connections with customers and create lasting brand loyalty.
New movers are a perfect case study, as consumers show a surge in spending in the first six months after moving. Marketers can leverage Redi-Data’s New Movers List to reach new movers during this critical purchasing period. Receive 30, 60, or 90 day signal data to engage with this audience during the most effective window of time after their move.
Programmatic continues to gain market share of overall advertising dollars spent. With over 20 years of experience in healthcare professional, business, and consumer data, Redi-Data helps your business stay ahead of the precision target curve and utilize signal data at scale for better outcomes.
Whether your multi-channel outreach includes programmatic, email, or even direct mail, rely on Redi-Data to help you reach your target audience when it matters most. Contact us to learn more.
Better Data, Better Outcomes.