FAIRFIELD, NJ (July 11, 2013) - Redi-Data, Inc., a leading provider of consumer, business, specialty and healthcare lists and data services, announced today the availability of its Redi-Consumer Ailment Postal and Email File, which provides marketers access to targeted data on people who have ailments ranging from the most common conditions to the hard-to-find illnesses. The business challenges in the healthcare and pharmaceutical industries are numerous and complex. Basing a campaign around a target audience with a specific medical ailment is no easy task. With Redi-Data’s New Consumer Ailment Postal and Email File, companies looking to reach these consumers now have access to high-quality data on more than 50 million consumers. “Since this list is derived from direct responses driven by merchant specific offers, our comprehensive list of ailment sufferers will provide excellent data regarding those actively and responsibly seeking more information for specific ailments and diseases such as chronic respiratory disease and osteoporosis. This list is perfect for marketers of pharmaceutical and OTC remedies, distributors of medical devices, hospitals, physicians, alternative medicine practitioners, health magazines, self-help products and other related products and services that can provide relief,” said Peter Brooks, Director of Data Services and Web Applications. In addition to the large amount of aliment details, Redi-Data’s Consumer Ailment File, also includes specific demographic variables such as ethnicity, religion, language, income, gender, and geography. Access to this level of information gives marketers the ability to target messages to attract specific audiences, generate more leads and increase response rates. About Redi-Data, Inc. Redi-Data, Inc. provides healthcare professional, consumer and business data, mail and email lists. The company offers a diverse selection of information and data points including demographic, geographic, financial and lifestyle. Redi-Data also offers lead verification, as well as comprehensive data processing and turnkey direct marketing services. Redi-Data Contact Michael San Inocencio Dir. of Sales and Business Development (973) 227-4380 x4284 msinocencio@redidirect.com www.redidata.com Media Contact Crystal Oliveri (973) 461-4800 x3390 PR@redidata.com