Fairfield, NJ (May 4, 2026) – Redi-Data, a leading provider of healthcare, business, and consumer data solutions, today announced a new strategic partnership with Welcome Home Target Marketing, publisher of Welcome Home Magazine. Through this partnership, Redi-Data will commercialize exclusive pre-mover records sourced by Welcome Home Target Marketing. The collaboration will enable Redi-Data to expand its already robust consumer data portfolio while introducing highly predictive, early-stage mover intelligence to marketers nationwide. Pre-mover data represents a critical opportunity for brands to engage consumers before a move occurs, when purchasing intent is at its highest. By combining Welcome Home’s proprietary data assets with Redi-Data’s advanced segmentation, digital identity, and omnichannel activation capabilities, the partnership creates a powerful new solution for reaching consumers at a pivotal life moment. Together, the companies aim to deliver unmatched accuracy, scale, and timing in reaching consumers during one of the most important purchasing windows of their lives. “New movers are one of the most valuable audiences in marketing, and timing is everything,” said Michael San Inocencio, Director of Sales and Business Development at Redi-Data. “This partnership allows us to go even earlier in the lifecycle—unlocking pre-mover insights that give our clients a meaningful competitive advantage.” Under the agreement, Redi-Data will market and license the pre-mover records across its extensive client base, leveraging its expertise in direct mail, email, and programmatic advertising. “We’ve built a highly engaged audience through Welcome Home Magazine and our targeted marketing programs,” said Jim Sweeney, President and CEO at Welcome Home Target Marketing. “Partnering with Redi-Data allows us to scale the value of our data assets while maintaining focus on our core media and consumer engagement strategies.” Redi-Data’s platform enables marketers to target audiences and activate data across multiple channels, including digital, social media, and Connected TV (CTV), using precise audience targeting and verified datasets. This partnership enhances those capabilities by adding a new layer of intent-based consumer insight. About Redi-Data, Inc. Redi-Data is a leading provider of healthcare professional, business, and consumer data, offering postal and email lists, digital identity solutions, and programmatic advertising capabilities. With decades of experience and millions of verified records, Redi-Data helps organizations reach their ideal audiences with precision and scale. About Welcome Home Target Marketing Welcome Home Target Marketing is a targeted media and marketing company specializing in connecting brands with consumers during key life transitions, including relocation. Through Welcome Home Magazine and proprietary audience data, the company delivers highly relevant messaging to households preparing for a move. Redi-Data Contact Michael San Inocencio Director of Sales and Business Development (973) 227-4380 x4284 msinocencio@redidirect.com Media Contact Mehaique Nawaz pr@redidata.com